Start with Why
In Start with Why, bestselling author and motivational speaker Simon Sinek delves into the power of leading with your purpose. Through interviews, anecdotes, and examples from companies such as Apple, Southwest Airlines, and Martin Luther King Jr., Simon outlines a framework for inspiring action through why-based leadership. Start with Why is a must-read for entrepreneurs looking to motivate their team and build a successful business.
Takeaways:
Understand the importance of “why” in inspiring purposeful action
Learn key steps for making decisions based on core values
Develop an understanding of how great leaders influence their team's actions
Explore why your "how" should always start with your "why"